In 2025, buying likes and comments has evolved beyond a shady trick—it’s now a widely used tactic by influencers, brands, and content creators looking to amplify visibility.

When done through trusted SMM panels, like Xpert-SMM, buying engagement can help your content get noticed by the algorithm without violating platform guidelines. Likes trigger curiosity, while thoughtful comments increase dwell time and boost credibility, leading to more organic interaction.

However, not all services are created equal. Low-quality providers can flood your posts with generic or spammy comments, which may damage your brand. That’s why it’s crucial to choose safe, high-retention, and custom comment options that mimic authentic interaction.

If you're launching a new page or trying to revive a slow-growing profile, buying engagement can serve as the spark you need—provided it's used strategically and ethically.