In 2025, the rules of social media have changed. While likes and views are still important, it’s the comments that now carry the most weight when it comes to building trust, shaping influence, and signaling value to both algorithms and audiences.

Comments are conversations. They indicate genuine interest, provoke discussions, and tell new visitors that a piece of content is worth engaging with. When people see a post with 50+ thoughtful or excited comments, they subconsciously believe: “This account has influence.” That’s why the top creators and brands focus not just on visuals—but on comment culture.

What’s more, platforms like Instagram, TikTok, and YouTube all prioritize posts with comment activity. The more people comment, the more likely your content is to be pushed to a wider audience. This is true even if the comments are short—because engagement signals are what fuel the algorithm.

But what if you’re still small and comments are scarce? This is where smart strategies—and a little help—come in. Buying real-looking, high-quality comments from platforms like Xpert-SMM can give your posts the early spark they need. Whether it's praise, emojis, questions, or hype phrases, comments serve as social proof and psychological reinforcement.

You can also ask your followers specific questions at the end of each post, create polls, or reward top commenters. Combine these organic efforts with strategic comment boosts, and you create a powerful cycle of interaction and growth.

In the creator economy, engagement is currency—and comments are the gold standard. Build your trust, one conversation at a time.